Novaura comes from ‘nova aurora,’ Italian for ‘new dawn.’ Client’s process creates a new benefits experience for employers, and the concepts of ‘new dawn/a new day’ are good metaphors for how they aim to work with clients, bringing a whole new approach to a difficult-to-manage item. This approach challenges the status quo, taking layers of responsibilities and wrapping them into a simple, unique solution.
Selected in 2025 as a winner in the 62nd Annual American Graphic Design Awards Competition, presented by Graphic Design USA.




