Rubicon Benefits Identity

Create the look of a newly renamed benefits agency, aiming to reflect effective management, innovative programs, and employee investment.

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The ‘R’ icon gives a sense of clear, decisive direction forward. Keep the colors conservative, but avoid looking too boring.

Rubicon Benefits Projects

Benefits agency  aiming to reflect effective management, innovative programs, and employee investment.

identity_RubiconBenefits_1

Identity Design

Brand Extension Design